CPD Marketing Manager

The Australian Dental Association NSW Branch is seeking an experienced CPD Marketing Manager to lead the marketing of our Continuing Professional Development portfolio to both members and non-members.

This role is ideal for a commercially minded marketer who enjoys owning campaigns end-to-end and using marketing to drive both revenue and CPD growth.

🔹 Part Time Position working 3 days per week
🔹 Hybrid role (onsite + work from home)
🔹 Location: St Leonards 2065 (close to transport and on-site parking available)

About the ADA NSW

The ADA NSW is the peak professional association for dentists and dental students in NSW and the ACT, with over 5000 members and growing. Our mission is to advance dentistry to improve the health of all Australians. As the peak body, our role is to help people in our communities achieve optimal oral health. As the professional association for dentists, we provide a range of practice support services for members, including advocacy, continuing professional development, networking events, professional advice and regulatory information. We are a not-for-profit member association.

About the role

You will:

• Own the marketing strategy and execution of all CPD products and events marketing

• Market CPD to members and non-members, positioning CPD as a pathway to membership

• Drive registrations, attendance and revenue across subscriptions, events, Convention, e-learning, CPD and education products

• Oversee Divisions and Study Group promotions and CPD eNewsletters

• Lead organic and paid digital campaigns

• Line manage a Marketing Specialist and work hands-on in execution

About you

You will bring:

• 5+ years’ experience in product, education or event marketing

• Strong digital and paid social media capability

• Proven experience delivering revenue and conversion targets

• Hands-on experience with marketing automation and CRM-integrated campaigns

• Confidence working across multiple audiences and priorities

• Developing and delivering on paid advertising

Why join ADA NSW

• Purpose-driven organisation with strong community impact

• Opportunity to shape member engagement and advocacy outcomes

• Flexible working arrangements

• Supportive, values-led culture

Ready to make an impact? Apply today via seek and send your resume and cover letter! Reach out to **@adansw.com.au to enquire.

Please note that only short-listed candidates will be contacted.